By David Hylton, Public Relations Specialist
With nearly 20 teams of five people each, our Walk Across the World initiative has gotten off to a quick start – we’ve already made it to Mexico! As we mentioned a couple of weeks ago, collectively as a staff we are walking across the world to “visit” some of the 31 countries where we work. We started at our International Office in Richmond,Va., and ventured more than 1,800 miles to our first stop in Mexico.
Team Fabulous Five collected the most miles on the first portion of the trek, logging more than 220 miles in one week. Two other teams also passed the 200-mile mark. To put this mileage figure in perspective, 1,800 miles is also about the same driving distance from San Diego, Calif., to Memphis, Tenn., and from Key West, Fla., to Portland, Maine.
Team Fabulous Five received special recognition from Mexico’s National Director Virginia Vargas for collecting the most miles so far: “I am sure you all enjoyed the journey and had a lot of fun, but more than that, this team effort proves your love for CCF. During your ‘stay’ in Mexico you will find 45,000 children that recognize the hard work all of you do every day in order to have better opportunities in life. Also you will enjoy tacos and enchiladas with the company of Mariachis!”
Christian Children’s Fund has worked in Mexico since 1955. One program highlight there is our Early Childhood Development program to provide education to children age 5 and under. More than 7,000 children are enrolled in this program. More than 180 educators monitor the child's development, train mothers on how to help their child overcome learning delays, make home visits, discuss early child development strategies with parents and coordinate with local governmental ECD programs. Other community volunteers, known as Guide Mothers, also play an important role in helping children’s cognitive learning.
For the next stop in our Walk Across the World journey we continue to head south to Brazil, which is more than 3,500 miles away. How quick will we get there?
Showing posts with label Mexico. Show all posts
Showing posts with label Mexico. Show all posts
Friday, April 17, 2009
Friday, April 3, 2009
Walk Across the World With Us
By David Hylton, Public Relations Specialist
In many countries around the world, children have to walk miles and miles each day to go to school or to find clean drinking water for their household or to receive adequate health care. They’re not walking for their health – they’re walking because they have no other choice.
At Christian Children’s Fund’s headquarters in Richmond, we often take walking for granted. We ride the elevator down a couple of floors for a meeting instead of taking the steps; we park at the closest spot possible at the office or at the mall; we go home, sit on the couch and watch TV throughout the evening. Well, enough is enough.
Beginning today, we are launching a program called Walk Across the World in which we are walking to several countries where we work. We aren’t literally going out the door and walking there, but we are using pedometers to track the numbers of steps we take each day.
The Walk Across the World initiative involves about a dozen teams with five people each. Walking across the world will be an overall CCF effort, with some friendly competition along the way. Every 2,000 steps will be counted as a mile.
While this is an effort of our newly formed Wellness Committee – Power Up – we also are doing this to stop and visit our program areas around the globe. The first stop is Mexico, which is 1,808 miles from Richmond (according to most crows). How fast will we get there? Check back with us often to find out and to learn more about our work there.
In addition to following our progress here, you can keep tabs on us on Twitter at twitter.com/C_C_F where we will tag our walking entries with #WorldWalk. Please join us!
In many countries around the world, children have to walk miles and miles each day to go to school or to find clean drinking water for their household or to receive adequate health care. They’re not walking for their health – they’re walking because they have no other choice.
At Christian Children’s Fund’s headquarters in Richmond, we often take walking for granted. We ride the elevator down a couple of floors for a meeting instead of taking the steps; we park at the closest spot possible at the office or at the mall; we go home, sit on the couch and watch TV throughout the evening. Well, enough is enough.
Beginning today, we are launching a program called Walk Across the World in which we are walking to several countries where we work. We aren’t literally going out the door and walking there, but we are using pedometers to track the numbers of steps we take each day.
The Walk Across the World initiative involves about a dozen teams with five people each. Walking across the world will be an overall CCF effort, with some friendly competition along the way. Every 2,000 steps will be counted as a mile.
While this is an effort of our newly formed Wellness Committee – Power Up – we also are doing this to stop and visit our program areas around the globe. The first stop is Mexico, which is 1,808 miles from Richmond (according to most crows). How fast will we get there? Check back with us often to find out and to learn more about our work there.
In addition to following our progress here, you can keep tabs on us on Twitter at twitter.com/C_C_F where we will tag our walking entries with #WorldWalk. Please join us!
Friday, March 13, 2009
The World Comes to Richmond
While most Americans were adjusting to an hour’s time difference this week due to daylight saving time, six of Christian Children’s Fund’s employees were hard at work adjusting to time differences of up to 12 hours.
This week our International Communications department held a Global Communications Workshop to help align our plans and strategies. Our discussions included social networking (and this particular blog). The group also had a chance to visit the VCU Brandcenter and the newsroom of the Richmond Times-Dispatch.
As part of the work this week we asked for volunteers to blog about their week in the United States. Here’s what two of them had to say.
The eternal need of knowing, or learning, of being informed is a constant of mankind. Information is power. Power that can help others … especially for children by enabling them to take control of their lives and to command their future.
We are taught that the process of communicating has components a receptor, a transmitter and a message, but a visit to a newsroom of a newspaper opened my eyes and I perfectly understood the stressful part of communicating – the urgency of the best story, with the best picture to transmit the message, and let it flow and satisfy the need of both the receptor and the transmitter.
But when you are communicating with the final purpose of helping deprived, excluded and vulnerable children to have the capacity to improve their lives and the opportunity to become young adults who bring lasting and positive change to their communities, then communication acquires new dimensions.
We have the responsibility of finding the best communications tools and contents in order to let others know how they may help.
Some messages may be that important and others may just have importance for the transmitter; for example today I want to share with you that this morning I saw snow for the first time in my life.
Working for CCF Zambia as a sponsor relations and communications manager has enabled me to interact and engage with various CCF stakeholders such as children, communities, sponsors, donors and staff at different levels across CCF worldwide. My eight years of work with CCF has been focused on supporting children and sponsors to achieve mutually rewarding relationships and that the achievements are demonstrated on how CCF sponsorship supports vital program activities to make a difference in the lives of deprived, excluded and vulnerable children.
The Global Communications Workshop started with introductions among participants. The group of participants was reasonably small, but representative of CCF’s worldwide communication experts. The objectives of the workshop were to have a communication strategic reflection on our role and how we can build and strengthen quality information dissemination of our work to sponsors and donors. A thorough review of our global strategy was done and various discussions were held on the role communication will play in achieving the three core outcomes. The core outcomes are healthy and secure infants; educated and confident children; and skilled and involved youth.
The coming together tightened the loose nuts between the international, regional and national offices. Being part of this process is a big milestone in my CCF work history. It really has afforded me a chance to put forth the National Office’s perspective that will engender our active participation in our context while contributing to the global goal. I can see space for creativity and innovation development. This is a great achievement in my lifetime work in communication in CCF.
We restated our commitment to being authentic, empowering children through innovative leadership to become leaders of enduring change. From the field perspective, we learned a lot on targeted communications, social media and opportunities for innovations. We, at the same time, gave feedback to strengthen our work.
This week our International Communications department held a Global Communications Workshop to help align our plans and strategies. Our discussions included social networking (and this particular blog). The group also had a chance to visit the VCU Brandcenter and the newsroom of the Richmond Times-Dispatch.
As part of the work this week we asked for volunteers to blog about their week in the United States. Here’s what two of them had to say.
Adriana Villarreal Bernal, Mexico
"All men by nature desire to know." – AristotleThe eternal need of knowing, or learning, of being informed is a constant of mankind. Information is power. Power that can help others … especially for children by enabling them to take control of their lives and to command their future.
We are taught that the process of communicating has components a receptor, a transmitter and a message, but a visit to a newsroom of a newspaper opened my eyes and I perfectly understood the stressful part of communicating – the urgency of the best story, with the best picture to transmit the message, and let it flow and satisfy the need of both the receptor and the transmitter.
But when you are communicating with the final purpose of helping deprived, excluded and vulnerable children to have the capacity to improve their lives and the opportunity to become young adults who bring lasting and positive change to their communities, then communication acquires new dimensions.
We have the responsibility of finding the best communications tools and contents in order to let others know how they may help.
Some messages may be that important and others may just have importance for the transmitter; for example today I want to share with you that this morning I saw snow for the first time in my life.
Tobias Chomba, Zambia
Visiting CCF's International Headquarters in Richmond is one thing that I have looked forward to. I always thought the visit would give me an opportunity to meet several International Office staff that I have interacted with in my work at Christian Children’s Fund Zambia. And, of course, enable me step foot in the USA for the first time. My dreams came true when I was invited to be part of the Global Communications Workshop that included other international participants from Asia, the Americas and African regions of CCF.Working for CCF Zambia as a sponsor relations and communications manager has enabled me to interact and engage with various CCF stakeholders such as children, communities, sponsors, donors and staff at different levels across CCF worldwide. My eight years of work with CCF has been focused on supporting children and sponsors to achieve mutually rewarding relationships and that the achievements are demonstrated on how CCF sponsorship supports vital program activities to make a difference in the lives of deprived, excluded and vulnerable children.
The Global Communications Workshop started with introductions among participants. The group of participants was reasonably small, but representative of CCF’s worldwide communication experts. The objectives of the workshop were to have a communication strategic reflection on our role and how we can build and strengthen quality information dissemination of our work to sponsors and donors. A thorough review of our global strategy was done and various discussions were held on the role communication will play in achieving the three core outcomes. The core outcomes are healthy and secure infants; educated and confident children; and skilled and involved youth.
The coming together tightened the loose nuts between the international, regional and national offices. Being part of this process is a big milestone in my CCF work history. It really has afforded me a chance to put forth the National Office’s perspective that will engender our active participation in our context while contributing to the global goal. I can see space for creativity and innovation development. This is a great achievement in my lifetime work in communication in CCF.
We restated our commitment to being authentic, empowering children through innovative leadership to become leaders of enduring change. From the field perspective, we learned a lot on targeted communications, social media and opportunities for innovations. We, at the same time, gave feedback to strengthen our work.
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